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September 12, 2016

PrimeSport Acquires CID Entertainment

Expands Resources into Music Industry

ATLANTA – PrimeSport, the leader in providing official travel and hospitality access to the biggest sporting events in the world, announced today that it has acquired Philadelphia based CID Entertainment, expanding PrimeSport’s roster of more than 150 official team, league and event partnerships to include elite music festivals, concerts and live stage shows.  Together, the combined companies are made up of more than 200 employees in offices located in Los Angeles, Philadelphia, San Diego, Atlanta, Raleigh and Nashville.   

“CID Entertainment is a perfect fit for PrimeSport and we couldn’t be more excited about the partnership,” said Andrew Zinberg, CCO of PrimeSport.  “This is an amazing growth opportunity for both companies and our partners.  We now have the resources and industry leading expertise to diversify the great events and experiences that we exclusively offer our guests, and have broadened our service platform and reach for our partners.”   

PrimeSport and CID Entertainment share the same core values by providing best in class, official travel and hospitality resources for the sports and music enthusiasts.  Combined this partnership will offer guests a wider range of packages and programs enhancing their ultimate experience.  Fans will see this partnership come to life in early 2017.            

“PrimeSport is a perfect match for us,” added Dan Berkowitz, CEO and founder of CID Entertainment. “We complement each other with the resources we offer our guests. Together, we will create an even better organization and offer more opportunities to bring unique and memorable experiences to our guests and partners.” 

For more information on PrimeSport and CID Entertainment, visit www.primesport.com and www.cidentertainment.com.